Paradise is a sorbet company that creates authentic fruit sorbets. The flavors are inspired from delicious ice treats that you usually find from vendors in Puerto Rico. They needed branding and packaging that would elevate the product and attract attention from potential customers. Plus produce a design that was attractive and looked more high-end while the product is affordable.
I wanted to create a different and more modern take on sorbets. The packaging is usually deemed as an economical purchase and I wanted to elevate that look. I design an elevated sorbet for everyone to enjoy. The product pleases your eyes as well as your taste buds. The variety mix pack was designed after the idea of pudding cup carriers. I believed this could be a great idea to package the sorbet as it includes multiple flavors in an easy carry package.